Gmail Action Block
What it does: Send emails directly through your Gmail account as part of your workflow automation.
In simple terms: Automate sending emails from your Gmail account based on workflow triggers and conditions.
When to Use This
Use the Gmail action when you need to:
- ✅ Send automated responses to customers
- ✅ Notify team members about workflow events
- ✅ Send personalized emails based on user data
- ✅ Forward processed information via email
- ✅ Send reports and summaries automatically
Example: When a new form submission arrives, send a confirmation email to the user and a notification to your team.
Features
- OAuth Authentication: Secure connection to your Gmail account
- Rich Content: Send plain text or HTML emails
- Attachments: Include files in your emails
- Multiple Recipients: Send to, CC, and BCC recipients
- Variable Support: Use workflow variables in email content
- Template Support: Create reusable email templates
Setup
1. Connect Your Gmail Account
- Click Connect Gmail Account
- Sign in with your Google account
- Grant necessary permissions
- Your account will be linked securely
Make sure to enable "Less secure app access" in your Google account settings if required, or use App Passwords for enhanced security.
2. Configure Email Settings
To Recipients: Enter email addresses (supports variables)
user@example.com
{{user.email}}CC Recipients (Optional): Carbon copy recipients
manager@example.comBCC Recipients (Optional): Blind carbon copy recipients
archive@example.comSubject Line: Email subject (supports variables)
Your Order #{{order.id}} Has Been ConfirmedEmail Body: Message content (supports HTML and variables)
Hello {{user.name}},
Thank you for your order. We'll process it shortly.
Best regards,
The TeamAdvanced Options
HTML Emails
Enable rich formatting with HTML:
<div style="font-family: Arial, sans-serif;">
<h2>Welcome, {{user.name}}!</h2>
<p>Thank you for joining us.</p>
<a href="{{confirmation.link}}" style="background: #007bff; color: white; padding: 10px 20px; text-decoration: none; border-radius: 5px;">
Confirm Email
</a>
</div>Attachments
Add files to your emails:
- Click Add Attachment
- Enter file URL or upload from workflow
- Specify file name (optional)
Example:
File URL: {{document.pdfUrl}}
File Name: invoice-{{order.id}}.pdfReply-To Address
Set a custom reply-to address:
support@example.comUsing Variables
You can use workflow variables anywhere in your email:
Subject:
Order Confirmation - {{order.number}}Body:
Hello {{customer.firstName}},
Your order for {{product.name}} has been received.
Total: ${{order.total}}
Estimated delivery: {{shipping.estimatedDate}}Recipients:
{{user.email}}
{{manager.email}}Response Mapping
Map the email sending result to variables:
Available Values:
- Message ID: Unique identifier for sent email
- Status: Success or failure status
- Timestamp: When the email was sent
- Error Message: Error details if sending failed
Example Mapping:
Message ID → {{email.messageId}}
Status → {{email.status}}Common Use Cases
1. Order Confirmation
Trigger: New order webhook Gmail Action: Send confirmation to customer
To: {{order.customerEmail}}
Subject: Order #{{order.id}} Confirmed
Body: Thank you for your order. We'll process it within 24 hours.2. Weekly Report
Trigger: Schedule (Every Monday 9 AM) Gmail Action: Send weekly summary
To: team@company.com
Subject: Weekly Report - {{currentDate}}
Body: Here's your weekly summary...
Attachment: {{report.pdfUrl}}3. Customer Support Response
Trigger: Support ticket event Gmail Action: Send response
To: {{ticket.customerEmail}}
Subject: Re: {{ticket.subject}}
Body: Hello {{ticket.customerName}}, Thank you for contacting us...4. Lead Nurturing
Trigger: New lead via form Condition: Lead score > 80 Gmail Action: Send personalized follow-up
To: {{lead.email}}
Subject: {{lead.firstName}}, here's something special for you
Body: HTML template with personalized contentBest Practices
Email Deliverability
- ✅ Use verified Gmail accounts
- ✅ Avoid spammy language
- ✅ Include unsubscribe links for marketing emails
- ✅ Don't send too many emails at once
- ✅ Use proper email formatting
Content Tips
- ✅ Keep subject lines clear and concise (under 50 characters)
- ✅ Personalize with recipient name
- ✅ Include clear call-to-action
- ✅ Test emails before going live
- ✅ Use responsive HTML for mobile devices
Security
- ✅ Use OAuth authentication
- ✅ Never include sensitive credentials in email content
- ✅ Be careful with PII (Personal Identifiable Information)
- ✅ Regularly review connected accounts
Troubleshooting
Email Not Sending
Check:
- Gmail account is properly connected
- All required fields are filled
- Email addresses are valid
- No rate limits exceeded
Formatting Issues
Solutions:
- Test HTML in preview mode
- Ensure proper HTML structure
- Check variable syntax:
{{variable.name}} - Validate CSS inline styles
Attachment Problems
Check:
- File URL is accessible
- File size is within limits (25MB for Gmail)
- File format is supported
- Proper permissions on file storage
Limitations
- Daily Sending Limit: Gmail has sending limits (500 emails/day for regular accounts)
- Attachment Size: Maximum 25MB per email
- Recipients: Maximum 500 recipients per email
- Rate Limiting: Avoid sending too many emails rapidly
Tip: For high-volume email sending, consider using dedicated email services like SendGrid or Amazon SES.
Example Workflow
Flow:
- User submits contact form
- Validate email address
- Send welcome email through Gmail
- Add contact to CRM
- Workflow complete
Related Blocks
- Send Email: Alternative email block for SMTP
- Slack: Send notifications to Slack
- Telegram: Send messages via Telegram
- Condition: Add logic before sending emails
- Set Variable: Prepare email content
Need Help?
- Check Gmail API quotas in Google Cloud Console
- Review Gmail security settings
- Test with a small group before mass sending
- Monitor email delivery rates
Pro Tip: Create email templates as workflow variables for reusability across multiple workflows!